Old 18th January 2021, 14:17   #1
djanthonystyles
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Join Date: Mar 2020
Posts: 39
Current State of Monetization

Trying to get an understanding of the fill rate most stations getting with TargetSpot. This will help paint a picture and see if it's worth it anymore. Feel free to share your stats below.

Fillrate: 4.56%
Impressions: 175
Requests: 411,804
Allocations: 175
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Old 18th January 2021, 14:49   #2
LStratmann
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Location: Germany
Posts: 402
Hello,
I have 0.00% fill rate most of the time, simply because no one listens to advertising. Do you have SHOUTcast for Business or do you host the SHOUTcast server yourself?
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Old 18th January 2021, 16:49   #3
heathcliff
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@djanthonystyles I learned that they barely have advertisers and for this reason you barely serve ads to listeners this has nothing to do with "people who don't listen to ads" and definitly don't option for the Shoutcast for business, that will not make any difference.

I recommend you to focus on getting advertisers directly and stop serving Targetspot with their damaging off-topic music fillers that really drives your listeners away.
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